- Twitter is only SA’s sixth biggest social media platform, but it still tends to dominate public discourse.
- Social media marketing platform Socialbakers compiled a list of the ten most popular South African Twitter accounts.
- Former Protea cricketer AB de Villiers is the most followed South African Twitter account, followed by Kevin Pietersen and Bonang Matheba.
- For more, go to Business Insider SA.
Twitter is only South Africa’s sixth most active social media platform – behind WhatsApp, YouTube, Facebook, Messenger and Instagram – but it still tends to dominate public discourse.
The platform has seen a 26% drop in South African users since 2018, predominantly due to the culling of bots.
Bots are computer generated accounts which were widely used in the US 2016 presidential elections.
They were also used by infamous public relations agency Bell Pottinger which drove a covert campaign to drive racial tensions to protect former president Jacob Zuma’s position.
Currently, the fastest-growing South African Twitter profiles, according to social media marketing platform Socialbakers, are Caster Semenya, AB de Villiers and president Cyril Ramaphosa.
Socialbakers also compiled a list of the biggest South African Twitter profiles:
10) Pearl Thusi (@PearlThusi) – 2 million followers
Actress, model, television host, and radio personality.
9) Cassper Nyovest (@casspernyovest) – 2.2 million followers
Rapper, songwriter and record producer.
8) SuperSport (@SuperSportTV) – 2.4 million followers
South African sport broadcaster.
7) Julius Sello Malema (@Julius_S_Malema) – 2.4 million followers
The Economic Freedom Fighters (EFF) president has a massive following.
6) Zinhle Jiyane (@DJZinhle) – 2.5 million followers
5) News24 (@News24) – 2.9 million followers
Digital news publication.
4) Minnie Dlamini Jones (@MinnieDlamini) – 3.2 million followers
On-air personality, actress and model.
3) Bonang Matheba (@bonang_m) – 3.4 million followers
Television presenter, radio personality, and actress.
2) Kevin Pietersen (@KP24) – 3.7 million followers
1) AB de Villiers (@ABdeVilliers17) – 6.5 million followers
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Also from Business Insider South Africa:
Source link : https://www.businessinsider.co.za/the-biggest-twitter-profiles-south-africa-trevor-noah-elon-musk-bonang-2019-5
Publish date : 2019-05-15 03:21:53