Sky TV chief executive Martin Stewart is delighted to keep Cricket World Cup events on his channels for the next four years.
Just a day after Spark Sport announced their major broadcast deal for cricket in New Zealand, Sky TV have responded with some news of their own – that they have extended their rights for Cricket World Cup events for the next four years.
In a statement on Friday, Sky said they have “extended its exclusive broadcast deal with the International Cricket Council (ICC) to deliver key international cricket events to Kiwi sport fans”.
The deal runs through until the 2023 ICC Men’s Cricket World Cup in India and includes both men’s and women’s ICC ODI and T20 tournaments in that time.
Additionally, it includes the men’s under-19 World Cups, as well as two men’s qualifying events – with the first of those starting next week in the United Arab Emirates, where Sky will screen 24 of the 51 matches between 14 teams battling for six places at next year’s T20 World Cup.
Sky chief executive Martin Stewart said they were “thrilled to be able to deliver four more years of top tier international cricket”.
“We’ve worked with ICC’s global media rights holders, Star and ICC, for a number of years and we’re looking forward to continuing to develop our relationship with them.
“In line with our commitment to broadcast more women’s sports, there’s a good balance of both men’s and women’s tournaments. We’re especially excited to be showing the 2021 ICC Women’s Cricket World Cup that will be held in New Zealand. It’s going to be a special event for Kiwi sports fans and even more exciting that it will be on home turf.
“The depth and breadth of our sports offer is second to none, and we continue to add more. This latest deal follows the announcement of our six-year deal with Cricket Australia, including the iconic Boxing Day test with Australia.”
In Sky’s revamped sports channel lineup earlier this year, the company introduced a dedicated channel for its cricket coverage.
Spark Sport have won the rights to broadcast New Zealand Cricket for six years, it was announced on Thursday in Auckland.
Sky currently hold the rights for domestic and international cricket, but from April next year, Spark will be the official rights partner for all matches played in New Zealand.
All Black Caps and White Ferns games, all men’s and women’s Super Smash Twentu20 games and the Ford Trophy one-day final will be streamed on the Spark platform.
But matches played overseas still remain a case-by-case proposition, with Sky already having a significant hold on some – including that six-year partnership with Cricket Australia which will see all international men’s and women’s matches from across the Tasman screened, as well as their relationship with the Board of Control for Cricket in India, which sees them hold the rights for Black Caps tours there in 2021/22 and 2022/23, along with the Indian Premier League.
AT A GLANCE
Sky’s Cricket World Cup coverage:
ICC Men’s Twenty20 World Cup Qualifier, UAE, October-November 2019
ICC U19 Cricket World Cup, South Africa, January-February 2020
ICC Women’s Twenty20 World Cup, Australia, February-March 2020
ICC Men’s Twenty20 World Cup, Australia, October-November 2020
ICC Women’s Cricket World Cup, New Zealand, January-February 2021
ICC Men’s Twenty20 World Cup, India, October-November 2021
ICC U19 Cricket World Cup, West Indies, January-February 2022
ICC Men’s Cricket World Cup Qualifier, Zimbabwe, February-March 2022
ICC Women’s Twenty20 World Cup, South Africa, October-November 2022
ICC Men’s Cricket World Cup, India, February-March 2023
Source link : https://www.stuff.co.nz/sport/cricket/116491874/sky-tv-announce-extension-of-broadcast-deal-for-cricket-world-cup-events
Publish date : 2019-10-10 20:41:00